AceShowbiz - Olivia Dean has become the leading contender to perform the theme song for the upcoming James Bond film, bookmakers William Hill have revealed following her remarkable success at the 2026 BRIT Awards.

Olivia Dean enjoyed a breakthrough year in 2025, notably with her acclaimed second album, The Art Of Loving. Her achievements peaked at the BRIT Awards on February 28, where she took home multiple top honors including Album of the Year, Song of the Year for her collaboration with Sam Fender on "Rein Me In," Artist of the Year, and Best Pop Act.

This wave of success has significantly influenced betting markets, with bookmakers reducing the odds on Olivia Dean as the next artist to deliver a Bond theme song. She now leads the odds at even money, positioning her to follow in the footsteps of recent Bond vocalists such as Adele, Sam Smith, and Billie Eilish.

Following Olivia Dean in the betting ranks are Raye at 7/2, Lana Del Rey at 4/1, Dua Lipa at 7/1, and Harry Styles at 10/1. Other notable outsiders include the reunited band Oasis at 12/1, as well as Chappell Roan and Charli XCX, both at 16/1.

The next installment in the Bond franchise is currently in development, with acclaimed director Denis Villeneuve, known for his work on Dune, helming the project. The screenplay is being penned by Steven Knight, creator of Peaky Blinders. This film will mark the first Bond movie produced under the new creative leadership of Amazon, which took over the franchise last year.

While the lead actor for the film has yet to be officially announced, speculation continues. Tom Blyth, known for Wasteman, has recently downplayed his chances, and Callum Turner, star of Eternity, stated it is too early to comment on casting rumors.

Regarding potential performers for the theme song, some artists have expressed views publicly. Charli XCX has indicated she does not feel she is ideally suited for the role but remains open to the opportunity if approached. Meanwhile, Yungblud has expressed interest in collaborating with Oasis on a Bond theme, a sentiment that prompted a playful response from Liam Gallagher on social media.

Separately, Olivia Dean was recently named ambassador for Record Store Day 2026. She emphasized her passion for independent music stores, highlighting the importance of supporting these local businesses to ensure their survival in today’s music landscape.

As anticipation builds around the next Bond film, Olivia Dean’s rising profile and recent accolades have positioned her as a front-runner to contribute the iconic theme song, a role that has historically boosted the careers of many artists involved.

This article is based on reporting originally published by Nme.