Big Brother Season 28 premieres July 9 on CBS, marking 1,000 original episodes with extended 90-minute shows and the return of Big Brother: Unlocked.
- May 17, 2026
AceShowbiz - The iconic summer reality competition Big Brother is set to return for its 28th season, premiering on Thursday, July 9 at 8/7c on CBS. This upcoming season will mark a historic milestone as the first primetime series to reach 1,000 original episodes.
Big Brother Season 28 will also feature the most programming hours in the show’s history, especially when including the spin-off series Big Brother: Unlocked. The premiere episode will run 90 minutes, followed by another 90-minute episode on Sunday, July 12. Afterward, the show will continue its regular schedule with Wednesday episodes lasting 90 minutes, Thursday live eviction episodes lasting one hour, and Sunday episodes airing for one hour as well. All episodes will begin at 8 p.m. ET.
The companion series Big Brother: Unlocked, known for offering bonus footage, interviews, and behind-the-scenes content, will launch its new season on Friday, July 10 at 8 p.m., now featuring a live studio audience. Weekly episodes will air on Fridays at the same time.
Returning as host for this landmark season is series staple Julie Chen Moonves. Fans of the show can look forward to an intense summer inside the Big Brother house, as the competition reopens its doors for what promises to be an unforgettable season.
