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BTS Launches Exclusive Arirang Merch and Lightstick at Target Ahead of Tour
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BTS returns with 10th album *Arirang* on March 20! Shop exclusive Target merch including hoodies, tote bags & more.

AceShowbiz - BTS is gearing up for their highly anticipated comeback with the release of their 10th studio album, Arirang, and fans can now shop exclusive merchandise at Target to celebrate this milestone.

The album Arirang marks the group's return after a four-year hiatus that began in 2022 due to mandatory military service in South Korea. Scheduled for release on March 20, BTS' new album includes 14 tracks, featuring songs like "Swim," which appears to be the lead single, alongside "Body to Body," "Hooligan," "Aliens," "FYA," "2.0," "No. 29," "Into The Sun," and "Please."

To coincide with this comeback, BTS has partnered with Target to launch an official Arirang merchandise collection. This includes a range of items such as tote bags, socks, hoodies, and crewnecks, all themed around the album’s design and available in shades of black and gray. The apparel prominently features the Arirang logo, which consists of three circles placed side by side.

One of the standout products in this collection is the official BTS lightstick, often referred to as the ARMY Bomb. These lightsticks are iconic in K-pop culture, used by fans during concerts to show support for their favorite groups. The BTS version includes a clear, bomb-shaped head with the band’s logo inside, and it lights up with a full spectrum of colors including the group’s signature purple.

Target’s availability of the BTS lightstick is particularly notable because these items have historically been difficult for international fans to purchase. By making it accessible online and in stores, Target is simplifying the process for fans worldwide to obtain this essential concert accessory.

The official lightstick, known as the BTS Lightstick Version 4, is priced at $69 and requires three AAA batteries to operate. It is designed to be an essential companion for the group’s upcoming 2026 world tour, which kicks off in April following the album’s release. Having the lightstick in hand will allow fans to fully participate in the live concert experience.

Alongside the lightstick, fans can also purchase a black canvas tote bag for $15, featuring official BTS branding and available both in stores and online. Additionally, a two-pack of black and white socks inspired by the Arirang album logo is offered for $10. These socks allow fans to mix and match their BTS style according to their mood.

The hoodies and crewneck sweatshirts from the collection are exclusive to in-store purchases and will be available starting March 20. These pieces complete the full BTS fan wardrobe, allowing supporters to showcase their enthusiasm from head to toe during the album launch and tour.

Target’s launch of this official BTS merchandise not only celebrates the group’s return but also supports fans in gearing up for live events. The timing is ideal as BTS prepares to embark on a global tour in 2026, bolstered by fresh music and exclusive swag.

For fans eager to acquire these items, the tote bags and socks will be available online beginning March 21, while hoodies and crewnecks are limited to store availability starting March 20. This staggered release ensures that fans have multiple opportunities to shop and secure their favorite pieces.

With the combination of the new album, the official lightstick, and the exclusive merchandise collection, BTS is setting the stage for a memorable comeback and tour experience. Target’s partnership makes it easier than ever for fans to show their support and connect with the group as they return to the spotlight.

For those interested, the full range of Arirang merchandise can be browsed and purchased through Target’s online store, providing convenient access to official BTS gear ahead of the album’s March 20 release and the subsequent world tour kickoff.

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