AceShowbiz - Priyanka Chopra has been named the new global ambassador for cosmetics line Max Factor.
The "Quantico" star will front a series of major beauty campaigns and product launches, beginning with a promotional push for the Facefinity All Day Flawless Airbrush Finish 3in1 Foundation.
"A brand with a rich heritage that spans more than 100 years, Max Factor is behind the most iconic and effortless beauty transformations in pop culture, and I am honored to be collaborating as their new global ambassador," she said.
"Confidence can be someone's most powerful asset, and it's important to trust that your beauty products will deliver. From make-up artists to people all over the globe, I know I'm in good company in sharing my excitement for Max Factor's new product launches and I'm proud to be part of the brand's next chapter."
The wife of Nick Jonas has also shared her excitement over her collaboration with the beauty company in an Instagram post. Along with a video of her unveiling, she wrote, "Excited to announce that I am Max Factor's Global Ambassador! Can't wait to share this journey with you all. Join me as we step into a new light to reveal our Xtraordinary selves."
"Priyanka is the modern embodiment of our diverse Max Factor audience, and a champion of the empowerment that comes with transformation," Stefano Curti, Chief Brands Officer at COTY - the company behind Max Factor, says. "We couldn't be more thrilled to partner with her and know we will be able to achieve so many extraordinary things together."