The song reached 10.4 million streams globally on Tuesday, June 19, breaking Taylor Swift's previous record of 10.1 million plays for 'Look at What You Made Me Do'.
- June 21, 2018
AceShowbiz - Tragic rapper XXXTENTACION has broken Spotify's single day streaming record from beyond the grave with his recently-released track Sad!.
The song reached 10.4 million streams globally on Tuesday, June 19, just a day after the star lost his life in a shooting in his native Florida.
The figures have shattered Taylor Swift's previous record of 10.1 million plays for her single Look What You Made Me Do, a milestone set last August (17).
The news comes after streaming service bosses briefly removed the 20-year-old's music from Spotify playlists while enforcing a new "hateful conduct" policy last month, due to his run-ins with the law, including charges of assaulting his then-girlfriend in 2016, while she was pregnant.
Spotify's decision not to promote his releases led several subscribers and members of the music industry, like Kendrick Lamar, to protest the move, prompting executives to ultimately reinstate his songs to curated playlists.
XXXtentacion, born Jahseh Dwayne Onfroy, died after being shot in his car in Deerfield Beach, Florida.
Police were called to the scene, where he was found slumped over in his car, without a pulse. He was rushed to a nearby hospital, where he died from his injuries.
Authorities are still searching for the suspects, described as two black males wearing hoodies, while the shooter reportedly covered his face with a red mask. They are said to be treating his death as part of a random robbery.
