The city's officials sent a letter to Def Jam and Universal Music Group after rainstorms failed to wash away the graffiti and several city workers were hired to remove it.
- Dec 29, 2015
AceShowbiz - Prior to releasing his "Purpose" album over a month ago, Justin Bieber promoted it with graffiti sprayed on walls around the world. Now, San Francicso is having trouble getting rid of the graffiti on the city's sidewalks which hadn't come off despite recent rainstorms. City workers were even hired to remove some of the graffiti at great expense.
In attempt to find the one responsible for the marketing campaigns, city attorney Dennis Herrera sent a letter to Def Jam Recordings and Universal Music Group on Monday, December 28. "This prohibited marketing practice illegally exploits our City's walkable neighborhoods and robust tourism; intentionally creates visual distractions that pose risks to pedestrians on busy rights of way," he complained.
He continued that such marketing move "irresponsibly tells our youth that likeminded lawlessness and contempt for public property are condoned."
Bieber's "Purpose" came out last month. The Canadian heartthrob also used graffiti to reveal the project's tracklist. The titles of all songs making it to the album were spray-painted onto the walls in Sydney, London, Stockholm, Paris, Oslo and Berlin. These cities, however, don't seem to make a big deal out of it.
