The country music legend announced on Monday, April 20 that he's launching his own brand of marijuana called 'Willie's Reserve'.
- Apr 21, 2015
AceShowbiz - While some Hollywood celebrities commemorated 4/20 on social media, country music legend Willie Nelson launched his own brand of pot "Willie's Reserve" on Monday, April 20. The product will be grown and sold in Colorado and Washington, where recreational pot is legal.
Speaking to Rolling Stones in his bus backstage in Texas, Willie said of his pot brand, "I will make sure it's good or it won't be on sale. There should be a menu just like in a restaurant because there's so many different kinds of pot that do many different things. It's a good idea to have everything labeled for what it does, what it don't do [and] how powerful it is."
The 81-year-old singer said, "It's just a matter of time in this country before it's legal. I feel like I bought so much, it's time to start selling it back!" According to Willie, the business would include a menu "just like in a restaurant because there's so many different kind of pot that do many different things." He also planned stores that would sell edibles as well.
Willie said in a statement that the brand "is an extension of [my] passion and appreciation for the many varieties and range of the plant's qualities. Some of the best master growers in America will collaborate...to define quality standards so that fans can expect clean and consistent products."
