Younes Bendjima emerged into the international spotlight primarily through his high-profile romantic relationship with reality television star Kourtney Kardashian, which began in 2017 and was documented on the family's series Keeping Up with the Kardashians. This connection introduced the Algerian-born model to a global audience, though his own career and background extend beyond this association. Born in Algeria in 1993, Bendjima spent his formative years there before relocating to pursue opportunities in modeling and business.

His foray into the fashion industry saw him working with several notable brands and photographers, establishing a presence on the international modeling scene. His striking features and athletic build, honed through a dedicated practice of boxing, became assets in his modeling portfolio. While specific major campaign details are often kept private, his work has been associated with luxury and high-fashion labels, positioning him within the industry's competitive sphere.

Beyond modeling, Bendjima developed interests in entrepreneurship. He has been involved in business ventures that reflect his personal style and interests, though he maintains a relatively low public profile regarding the specifics of these endeavors. His life in the public eye has been a blend of selective professional engagements and a guarded personal life, even amidst the intense scrutiny that came with dating a member of the Kardashian-Jenner family.

His relationship with Kourtney Kardashian, which lasted until 2019, was a significant chapter that brought him fame but also defined him in the media narrative. Since that time, Bendjima has continued to model and focus on his business pursuits, often sharing glimpses of his work, travels, and athletic training with his followers on social media. He maintains a connection to his Algerian heritage while navigating a career based between different international cities.