Pyo Ji-hoon, better known by his stage name P.O, is a South Korean rapper, singer, and actor who rose to prominence as a member of the popular boy group Block B. Born on February 2, 1993, in Seoul, South Korea, Pyo Ji-hoon developed an early passion for music and performance, which led him to pursue a career in the entertainment industry. He trained under Stardom Entertainment and made his debut as a rapper in Block B in 2011, quickly distinguishing himself with his deep voice, charismatic stage presence, and versatile talents that extended beyond music into acting and variety shows.

As a core member of Block B, Pyo Ji-hoon contributed to the group's distinctive hip-hop and pop sound, which garnered a massive following both domestically and internationally. The group released several hit albums and singles, including Nillili Mambo and Her, which solidified their reputation as one of K-pop's most dynamic acts. Pyo Ji-hoon's role as a lead rapper allowed him to showcase his lyrical prowess and energetic performance style, earning him recognition as a key figure in the group's success. Beyond his work with Block B, he also participated in the group's sub-unit, Bastarz, alongside U-Kwon and B-Bomb, further demonstrating his artistic range.

In addition to his musical career, Pyo Ji-hoon has made a name for himself as a talented actor and television personality. He appeared in the popular variety show New Journey to the West, where his humor and quick wit endeared him to audiences, and later starred in the spin-off series Kang's Kitchen. His acting credits include roles in dramas such as Hotel del Luna, where he played the lovable character Ji Hyun-joong, and The Uncanny Counter, in which he portrayed the villainous Ji Cheong-shin. These performances showcased his ability to transition seamlessly between comedic and dramatic roles, earning him critical acclaim and expanding his fan base.

Pyo Ji-hoon has also ventured into solo music projects, releasing tracks like "Come Here" and collaborating with other artists to explore his individual style. His military service, which he began in 2021, temporarily paused his active career, but he returned to the public eye with renewed vigor, engaging fans through social media and live streams. Throughout his career, Pyo Ji-hoon has maintained a close bond with his Block B members, including Zico and Taeil, and has remained a beloved figure in the K-pop industry. His multifaceted talents and enduring charm continue to cement his status as a versatile entertainer, with fans eagerly anticipating his future endeavors in music, acting, and beyond.