December 10, 2016  
Home > News > TV

'Hard Times of RJ Berger' Owe It to Justin Bieber for Renewal

August 3, 2010 (7:17 am) GMT
The scripted MTV series got a steady knock up in the rating after the singing sensation tweeted about it last month, saying it's 'funny stuff'.

may not realize that his power affects TV shows too. The pop star is partly responsible for the renewal of MTV's scripted comedy "" which he mentioned on Twitter once. The music channel has given the show a second season after it receives an increase of 31% in rating.

Statistically "Berger" performed quite mild in the first half of season 1. But after the July 19 tweet by Bieber in which he said, "Just met the guys who created that new show on @MTV 'The Hard Times of #RJBerger' - good dudes. Show's on tonight at 10pm. Funny stuff," the rating went up by 9% that night. Then the next week, it absorbed even larger audience with 14% increase.

"We have been so heavily branded as a reality network [that] it will take a beat for our viewers to embrace this new diverse slate on the channel. That's why we are so thrilled by the response to Hard Times," MTV President of Programming Tony DiSanto told TV Guide.

Bieber himself has not responded on Twitter but his rep told EW the singer is "happy he could help good people...if he helped at all."

"Berger" will return on August 23 with 12 additional episodes.

TODAY'S HEADLINES

  1. Kylie Jenner Awkwardly Gets Turned Down When Trying to Carry Tyga's Son King Cairo
  2. Mandy Moore and Milo Ventimiglia Share Adorable 'This Is Us' Family Photos. See Who's Missing
  3. Ryan Reynolds Wants 'Deadpool' / 'Wolverine' Crossover to Happen
  4. Kanye West Sports Wedding Ring While Riding BMX Amid Kim Kardashian Divorce Rumors
  5. Watch Hailee Steinfeld, Fifth Harmony and More Perform at the 2016 Billboard Women in Music
  6. Reese Witherspoon Teams Up With Nick Kroll for EDM Rendition of 'Shake It Off'
  7. 'Puff the Magic Dragon' Gets Live-Action/Animated Hybrid Movie
  8. Mila Kunis Shows Impressive Post-Baby Body After Giving Birth to Son Dimitri