July 23, 2016  
Home > News > TV

'Hard Times of RJ Berger' Owe It to Justin Bieber for Renewal

August 3, 2010 (7:17 am) GMT
The scripted MTV series got a steady knock up in the rating after the singing sensation tweeted about it last month, saying it's 'funny stuff'.

may not realize that his power affects TV shows too. The pop star is partly responsible for the renewal of MTV's scripted comedy "" which he mentioned on Twitter once. The music channel has given the show a second season after it receives an increase of 31% in rating.

Statistically "Berger" performed quite mild in the first half of season 1. But after the July 19 tweet by Bieber in which he said, "Just met the guys who created that new show on @MTV 'The Hard Times of #RJBerger' - good dudes. Show's on tonight at 10pm. Funny stuff," the rating went up by 9% that night. Then the next week, it absorbed even larger audience with 14% increase.

"We have been so heavily branded as a reality network [that] it will take a beat for our viewers to embrace this new diverse slate on the channel. That's why we are so thrilled by the response to Hard Times," MTV President of Programming Tony DiSanto told TV Guide.

Bieber himself has not responded on Twitter but his rep told EW the singer is "happy he could help good people...if he helped at all."

"Berger" will return on August 23 with 12 additional episodes.

TODAY'S HEADLINES

  1. Comic-Con: 'Game of Thrones' Teases Season 7 With Production Video
  2. 'Kong: Skull Island' Poster Reveals First Look at the Beastly King
  3. Amber Rose Defends Kanye West Amid Taylor Swift Feud, but Begs Him to 'Stay out of the News'
  4. Comic-Con: Check Out 'The Walking Dead' Season 7 and 'Fear the Walking Dead' Season 2B Trailers
  5. 'The Bachelor' Star Chris Soules' Ex Whitney Bischoff Is Engaged Again
  6. Comic-Con: 'Scream Queens' Stars Share Details of Season 2, Colton Haynes' Cast in Mystery Role
  7. Dakota Johnson Channels 'Fifty Shades' Character in This Provocative Photo
  8. Celine Dion Slays Her Impressions of Rihanna, Cher and Sia on 'Tonight Show'