October 26, 2016  

Behind the Scene of Emma Watson's New Burberry Ad

January 6, 2010 (6:38 am) GMT
The 'Harry Potter' star is accompanied by her 17-year-old brother in the Spring collection ad of the high fashion label.

For the second time around, struck poses for the Spring/Summer 2010 collection of Burberry. Her ads, sporting the clothes, purse and accessories, have been revealed online and will hit fashion publications worldwide later this month.

Also in the frames is Watson's younger brother, the 17-year-old Alex Watson who happens to do some modeling. The other three guys featured in the ad campaign are Matt Gilmour as in the son of 's , Max Hurd as in the grandson of British foreign secretary Douglas Hurd, and musician George Craig.

"The energy of the images and the dynamic cast reflect the different attitudes and expressions of the Burberry guy and girl," Christopher Bailey, Burberry Chief Creative Officer, said on the behind the scene featurette. The pictures were taken by Mario Testino who has shot for Vogue, Gucci and Vanity Fair.

More of Emma Watson and the four guys' pics can be found at Burberry.com.

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