June 29, 2016  

Video Premiere: Cassie's 'Must Be Love' Feat. P. Diddy

June 13, 2009 (2:37 am) GMT
Cassie gets P. Diddy as a cameo in Bernard Gourley-directed music video for single 'Must Be Love'.

A music video directed by Bernard Gourley to support 's new single entitled "Must Be Love" has made its round. It shows the singer who shaved bald the right side of her head appearing alongside her collaborator .

The concept of the video is to capture "something smoldering and sensual ... something cinematic ... something dripping with desire," so Bernard previously said. "A vintage fan oscillates on a small table, while we see an extreme close-up of an ice cube tracing a set of full lips (presumably Cassie trying to beat the heat figuratively and literally)...," Bernard shared more.

"We see condensation building on the air condition unit in the window ... the condensation drips down the wall like sweat ... I want to tell a story through mood and evoke emotion with dramatic images that grab you."

"Must Be Love" is the lead single from Cassie's upcoming sophomore studio album "Electro Love". It was produced by duo Mario Winans and Bryan Michael Cox and has been made available for digital download since mid April.

» Continue to view Cassie's "Must Be Love" music video.

TODAY'S HEADLINES

  1. Wendy Williams Skeptical of Taylor Swift and Tom Hiddleston's Romance, Calling Him 'an Opportunist'
  2. Chloe Moretz Blasts 'Hateful' Twitter Trolls
  3. Watch Justin Bieber's Acoustic Cover of Taylor Swift's 'I Knew You Were Trouble'
  4. Caitlyn Jenner Was 'Disgusted' by Bruce's 'Greek God Kind of Body'
  5. 'American Horror Story' Reveals This Mysterious Logo of Season 6
  6. Rob Kardashian's Threat Is Apparently Why Blac Chyna Got Invited to Khloe's Birthday Party
  7. Kylie Jenner Is Getting Fancy New Car. Another Gift From Tyga?
  8. Fifth Harmony's Camila Cabello Goes Solo Again for Charity Song 'Power in Me'