The 'Break My Soul' hitmaker releases via social media a video of her unboxing her new perfume named Ce Noir as she introduces the fragrance to her devotees.
- Oct 26, 2023
AceShowbiz - Beyonce Knowles has surprised Beyhive with her recent social media post. The "Break My Soul" hitmaker released a never-seen-before video of her talking to her fans about her new perfume named Ce Noir.
On Wednesday, October 25, the 42-year-old Grammy winner made use of Instagram to upload a video wherein she showed Beyhive her latest project. In the black-and-white clip, she could be seen unboxing the perfume while comfortably sitting on a sofa.
"I'm super excited," Queen Bey first exclaimed. "This is my Ce Noir unboxing and it's finally here after years of work. I wanted something to be monolithic and I wanted something to have a little bit of intimacy," she continued. While removing an outer enclosure from the bottle, she explained, "So right here, you can see inside the soul of the perfume."
In the video, the "Crazy in Love" singer was later documented applying her "first spray" of the perfume around her neck. She went on to share, "I actually spray this during the show a few times. Gotta keep it fresh." She concluded, "And that is Ce Noir. Say no more."
It did not take long for the post to be flooded with online responses from Instagram users. In the comments section, one in particular penned, "I'm not giving you any more of my money this year Beyonce! JK girl, I'm about to go order now." Another chimed in, "Really dig you Beyonce. But I ain't gonna help you get even richer while I'm as broke as I am."
The comments did not stop there. A third, who appeared to be one of Beyonce's fans, voiced their excitement, "As if she didn't already have all our attention, now she's talking TO us??? Next thing you know she'll be going live." A fourth stated, "It's the conversation we're having w this unboxing hunny!!! It's giving personality!!! Here for it!!! Ugh just love her."
Beyonce's fragrance Ce Noir has notes of clementine, golden honey, rose absolute, jasmine sambac, namibian myrrh and golden amber, according to its website. Beyhive in the U.S. and Canada are able to pre-order the 50 mL bottle of fragrance online via the website.
This was not the first time Beyonce released perfume. Back in 2010, she released one named Heat. She also had Pulse in 2011 as well as Rise in 2014.
