To help struggling families affected by the pandemic, the 'Keeping Up with the Kardashians' star is making the generous donation with proceeds from a new restock of her SKIMS shapewear collection.
- March 28, 2020
AceShowbiz - Kim Kardashian has followed her sister Kylie Jenner's lead and pledged $1 million (£830,000) to combat the impact of the coronavirus pandemic.
The "Keeping Up with the Kardashians" star took to Instagram on Friday (March 27) to announce the generous donation, made with proceeds from a new restock of her SKIMS shapewear collection, which will go directly to help struggling families.
"To support Mothers and Children in need during this time, I'm proud to announce @SKIMS is committed to donating $1M to families affected by COVID-19," she wrote.
"On Monday, we will restock the collection we first launched with, and in doing so, be able to help bring relief to those affected by this pandemic. Shop the Solutionwear restock on March 30 at 9AM PST / 12PM EST."
Kim's pledge came two days after makeup mogul Kylie sent a cheque for the same amount to Los Angeles medical officials to cover the costs of much-needed coronavirus protective gear for emergency service personnel.
Angelina Jolie, Arnold Schwarzenegger, James Taylor, and Blake Lively and Ryan Reynolds have also made $1 million donations to organisations in need during the global COVID-19 crisis.
