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Report: Eva Longoria Developing Dating Show

March 26, 2012 (6:23 pm) GMT
Although she just split from Penelope Cruz's brother, Longoria will help others to look for their soulmate first.

Newly-single actress keeps herself busy, developing a TV show and launching her new fragrance at the same time. The "" star reportedly is producing a new matchmaking show for NBC tentatively called "".

According to NY Post, it's a dating game where singles are set up by experienced matchmakers such as Steve Ward of VH1's "Tough Love" and Amber Kelleher, of Kelleher International. Sources told the site that filming will begin next month and NBC has ordered a full series.

It was also announced that Longoria has partnered with multi-channel retailer, HSN to debut her second fragrance, EVAmour by Eva Longoria. "EVAmour will become a personal scent for women who are confident, beautiful, sexy and intelligent...just like the HSN customer," said Longoria. "I know how I feel when I am wearing it and I wish every woman to feel that same sense of sexiness and power."

EVAmour will launch exclusively on HSN during the "24 Hour Spring Beauty Event" on March 29 live on HSN, HSN.com and HSN Mobile. Longoria will donate $1.00 to the Eva Longoria Foundation for every sold bottle.

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