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First 'The Lorax' Trailer: Tiptoeing Into Dr. Seuss' Colorful Imaginative World

October 28, 2011 (8:22 am) GMT
The video highlights the lead character Ted who discovers a world where a lot of Truffula trees grow and a furry little creature called Lorax lives.

Universal Pictures has debuted a first trailer for "". Making its way out via Apple, the trailer is filled with bright and colorful scenes and the look of Dr. Seuss' imaginative world. It centers on a boy named Ted who enters some kind of a wonderland where many of Truffula trees grow.

An adaptation of Dr. Seuss' enviromentally-conscious children's book, the animated movie focuses on the lead character Ted who searches for a way to win the affection of the girl of his dreams, Audrey. To find it, he must discover the story of the Lorax, a grumpy yet charming creature who fights to protect his world.

The voice cast includes as Ted, as Audrey, as Lorax and as greedy Once-Ler. Directed by Chris Meledandri, the movie is slated for a March 2, 2012 release in the U.S.



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