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Video Premiere: Matt Cardle's 'Run for Your Life'

September 6, 2011 (1:29 am) GMT
Take a look at the winner of 'The X Factor' season 7 as he convinces his object of affection to wipe away the tears and move on with him.
Video Premiere: Matt Cardle's 'Run for Your Life'

is singing to the girl of his dreams in a music video supporting his second single "Run for Your Life". The 2010 winner of "" sings his heart out, telling the redhead to flee from her painful past and start fresh with him.

"Run for Your Life" is a follow-up to Cardle's chart-busting debut single "When We Collide". Along with the retitled cover of 's "Many of Horror", the new single will be included in the 28-year-old singer's upcoming first studio album "".

Filled with thirteen tracks, the album is going to be released in the U.K. on October 17. "Album tracks chosen!! Finally finished, can't wait to get out there n play it for you guys, thank you so much for hangin in there!! Xx," tweeted the former protege of .

Matt Cardle's "Run for Your Life" music video

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