February 27, 2017  

After Topless, Beyonce Knowles Channels Her Glamorous Side for House of Dereon

August 13, 2010 (4:09 am) GMT
The 'Naughty Girl' singer shows her sexy and glamorous side in a strapless long dress with a 30s and 40s make-up and hair-do for House of Dereon campaign which will be launched in September.
After Topless, Beyonce Knowles Channels Her Glamorous Side for House of Dereon

After posing as "1960's pin-up girl" with blonde hair for hip sportswear range Dereon's fall/holiday 2010 campaign, channels her sexy and glamorous side for the House of Dereon campaign. For the fashion range, Beyonce dons a strapless long dress which is dominated with yellow color while wearing a 30s and 40s make-up and hair-do.

"These two campaigns feature Beyonce, but that is where the similarity end," Beyonce's mother Tina Knowles told People. "They are so different in mood and creative direction reflecting the distinction between the two brands." Meanwhile, beside showing her wild side as a blonde biker chick in Dereon ads, Beyonce also poses topless with fake tattoos on her back.

Both Dereon, which campaign features Beyonce in a "1960's pin-up girl meets futuristic biker chick", and the House of Dereon, which captures the singer as a glamorous screen siren, were shot by celebrity photographer Tony Duran. The two campaigns will be launched in September issues of fashion and lifestyle magazines as well as in-store and online.

House of Dereon, which is co-designed by Beyonce Knowles with her mom Tina Knowles, was first announced in September 2004. Beyonce expanded the brand by launching the junior line Dereon along with her sister in 2006. The name of Dereon itself was taken from Beyonce's maternal grandmother, Agnez Dereon.

More Beyonce Knowles News

TODAY'S HEADLINES

  1. New 'Doctor Who' Season 10 Trailer Features New Companion
  2. Oscars 2017 Winner List: Emma Stone Wins Best Actress, 'Moonlight' Is Best Picture
  3. Nicki Minaj and Trey Songz Involved in Twitter Feud After Remy Ma's Diss Track
  4. Oscars 2017: 'La La Land' Wins Big, Casey Affleck Is Best Actor
  5. Remy Ma Calls Out Nicki Minaj on New Diss Track 'ShETHER'
  6. Beast Is Kicked Out of Castle by Gaston in 'Beauty and the Beast' Academy Awards TV Spot
  7. Marriage on the Rocks? Hugh Jackman and Deborra-Lee Furness Are Living 'Separate Lives'
  8. Oscars 2017: 'Zootopia' Is Best Animated Feature, 'Hacksaw Ridge' Already Wins Two